Luca Gandino, creator of the BBB Methodology, blends high-level corporate experience with martial arts mastery to drive strategic clarity, adaptability, and character-based leadership.

He held executive roles at FIAT, Philip Morris, JLL, and Swedish Match, operating in 12 countries and fostering intercultural collaboration.

During the Syrian conflict, he supported educational projects for young people, believing education is key to resilience and progress.

Italian Muay Thai champion and multi-medalist in Jiu-Jitsu, he embodies discipline, strategy, and adaptability in both combat and business.

In 2016, he created the BBB Methodology, applying martial arts principles to enhance corporate efficiency, collaboration, and resilience.

Author of Business Black Belt and university lecturer, he inspires future leaders with strategies on resilience and leadership.

He merges management and martial arts to revolutionize corporate strategies, building resilient and innovative teams for long-term success.